> For the complete documentation index, see [llms.txt](https://thecontentforge.gitbook.io/thecontentforge-docs/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://thecontentforge.gitbook.io/thecontentforge-docs/real-estate/content-campaigns-video.md).

# Content, Campaigns and Video

Real-estate Content Forge modes require an eligible property. Generated content is grounded in the property's verified facts, limited to modes compatible with the property's purpose and stage, and covered by fair-housing and claim-safety rules. Nothing is published automatically.

## Sale modes

* **Listing Description** - MLS-safe headline, full description and teaser.
* **Coming Soon** - pre-listing teaser.
* **Just Listed** - launch announcement.
* **Feature Post** - selected room or feature and its approved media.
* **Open House** - requires the real event date and time.
* **Price Improvement** - uses the verified current price.
* **Just Sold** - requires the sold lifecycle stage.
* **Neighborhood Spotlight** - factual, steering-safe area content.

## Video-script modes

* **Tour Video Script** - scene order, voiceover and on-screen text.
* **Market Update Script** - short video script from supplied current market context.

## Rental and portfolio modes

* Rental Listing
* Rental Social Post
* Rental Amenity Post
* Rental Video Script
* Rental Showing Invite
* Rental Follow-up
* Application Next Steps
* Tenant Welcome
* Lease Renewal
* Owner Update
* Maintenance Update
* Portfolio Update
* Investor Property Update
* Vacancy Campaign Post

Each mode is limited by the property purpose and lifecycle stage. Required dates, room selection, rent, availability or other facts must be supplied rather than inferred.

## Outreach

**Real-estate Outreach** creates reviewable email, SMS, DM, call script, voicemail, letter or CRM-note copy for a selected audience. Available audiences include buyer, seller, investor, homeowner, open-house, past-client, rental-lead, renter, tenant and owner situations.

Review consent, legal outreach basis, recipient, property facts and channel before sending. Generating outreach does not send it.

## Campaigns

From a property, open **Marketing → Campaign** and build a lifecycle-aware plan. Review proposed items, generate them individually and mark approved work complete. A generated campaign plan is not a publishing schedule and does not send content.

## Video

Use **Marketing → Video** for property-first photo sequences, output bundles and drone-boundary projects. Use the global Video Forge for general editing and captioning. Always review selected media, order, text, disclosures and export before distribution.


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